Terms of Business

01. Who the agreement is with

These Terms of Business apply to services supplied by GRO AI LLC, a United States Limited Liability Company (LLC), trading as GRO or Generate Revenue Online. Our business address is 33 N Gould St, Sheridan, Wyoming 82801, United States. “You” and “the client” mean the business named in the accepted proposal.

Our services are offered for business purposes. The person accepting a proposal confirms that they have authority to bind the named business. These terms do not remove any protection that cannot lawfully be excluded, including any mandatory consumer protection that applies despite the intended business context.

The agreement begins when you accept our proposal in writing or electronically, or make a requested payment or instruct us to begin after receiving the proposal and these terms. Simply browsing this website, booking an introductory call or requesting a free sample does not create an obligation to purchase paid services.

The agreement consists of the accepted proposal, these terms and any agreed schedules. A signed variation takes priority over the provision it expressly changes. A data processing agreement governs any conflicting provision about the processing it covers. The proposal controls the specific scope, prices, schedule and payment plan; an intended change to another provision of these terms must be stated expressly. Your standard purchase-order terms do not apply unless we accept them in writing.

This version applies to new agreements that incorporate it. Publishing these terms does not transfer, novate or change a contract with Generate Leads Online Limited or another legal entity. Any such change requires a separate agreement.

02. Services and the Closed Loop approach

GRO connects customer acquisition, website experience, follow up, sales and measurement through five pillars: Attract, Engage, Nurture, Convert and Scale. Services may include advertising, outbound, website and landing-page design, content, CRM implementation, automation, sales processes, integrations and revenue reporting. Only the services and deliverables stated in your proposal are included.

We perform the agreed work with reasonable care and skill and provide a point of contact. The Closed Loop describes how systems can work together; it is not a guarantee of a particular return, level of sales, search position, advertising approval or cost per customer. Forecasts, examples, plans and timelines are estimates unless expressly agreed as binding commitments.

Results depend on matters including your offer, market, advertising budget, sales follow up, information quality, permissions and third-party platforms. Connecting customer outcomes to advertising platforms depends on their supported functions, sufficient data and lawful processing. We do not bypass platform rules or consent requirements to complete a connection.

03. Scope, changes and acceptance

Your proposal identifies the agreed outputs, any included revisions and the inputs needed from you. Work outside that scope, including later design changes, additional pages or new integrations, requires written agreement on the revised fee and timing before it starts.

You will provide necessary access, content and decisions promptly. If a dependency is delayed, we may move the schedule and will explain the effect. Any additional charges for rework or a changed requirement will be explained and agreed; a delay does not give us an unlimited right to add fees.

Please review a delivered item within seven calendar days unless the proposal sets a different review period. It is accepted when you approve it in writing, put it into production with authority, or do not identify a material departure from the agreed scope within that review period. A timely, specific rejection will be reviewed and we will correct a confirmed in-scope defect. Acceptance does not authorise us to publish unapproved material or remove rights that cannot legally be waived.

For fourteen days after acceptance, we will correct material defects in our delivered work that depart from the agreed scope, without an additional service fee. New requests and problems caused by later platform changes, third-party modifications or client systems are outside this correction period's scope. This period does not shorten a statutory right or remove our obligation to exercise reasonable care and skill.

04. Your responsibilities

You will appoint an authorised contact, provide accurate information, maintain appropriate access permissions and review commercial claims, prices and content before approving publication. You are responsible for the products and services you sell and for complying with the rules applicable to your business and audience.

You confirm that materials, contact lists, instructions and credentials you supply can lawfully be used for the agreed purpose. This includes copyright and trade mark permissions, image and model releases, database rights, marketing permissions and any sector-specific approval. You will tell us about licence limits, restricted data and changes that affect the project.

We will agree who configures any required consent tools, accessibility measures or regulated disclosures within the scope. Assigning project tasks does not transfer a party's own statutory responsibilities. We may ask for substantiation or decline to publish material that reasonably appears unlawful, misleading or contrary to platform rules.

Both parties will communicate professionally and keep account access secure. You should keep current copies of the materials you provide and retain ownership and administrator access to your business accounts wherever the platform allows it.

05. Fees, payment and external costs

Fees are in pounds sterling (GBP) unless the proposal states another currency. Invoices are due within seven calendar days of issue unless the agreed proposal or invoice gives a different due date. Payment methods and any agreed deposit, milestones or recurring collection are stated in the proposal or invoice.

Tell us promptly, preferably within seven days, if you dispute an invoice, with enough detail to investigate it. Undisputed amounts remain payable. This notification request does not remove a valid legal right to dispute a charge. We will work with you to resolve genuine discrepancies.

Advertising spend, platform subscriptions, domains, hosting, stock licences and other external charges are separate from our service fees unless expressly included. We will obtain your authority for the relevant budget or charge. A platform may collect its fees directly and apply its own refund or billing rules. You remain responsible for approved external commitments.

Applicable sales, use, VAT or similar taxes will be identified and charged only where legally required. A US business address does not determine the tax treatment of every transaction. You are responsible for your bank or currency-conversion charges unless agreed otherwise. Any legally required withholding must be notified promptly with supporting evidence; any gross-up arrangement must be expressly agreed.

If an undisputed payment is overdue, we may give written notice and pause affected work or withhold unpaid deliverables after allowing a reasonable opportunity to pay. We may charge reasonable, legally recoverable collection costs. Interest applies only where agreed in writing or otherwise recoverable by law, and never above a mandatory legal limit. These terms do not automatically apply the UK statutory commercial-debt interest regime.

06. Free landing pages and paid websites

The free landing-page offer is one sample page prepared for your business and shared on a temporary review link, with timing confirmed by GRO. It helps you assess the design direction and whether we are a good fit. It is not a commitment to provide a complete live website, domain, hosting, unlimited revisions or ongoing marketing at no charge.

There is no obligation to buy after reviewing the sample. Unless agreed otherwise, the sample is supplied for review; publishing it on your domain, receiving production files and any further work form part of a separate agreed project. It does not entitle us to charge you without your acceptance of that project.

The website currently describes a standard complete website at £6,000, with an option to spread that total over 12 monthly payments of £500. Your proposal confirms the pages, functionality, inclusions, applicable taxes, any additional work and whether that payment option applies. No interest is added merely by using that advertised schedule; separately approved scope or external costs are not part of the £6,000 unless stated.

An instalment plan spreads payment of an agreed project price. It is not a monthly website rental or a right to cancel the completed project after each payment. The agreed schedule remains payable subject to the cancellation and breach provisions below and applicable law. Launch timing and any permission to use deliverables before the final instalment must be recorded in your proposal. Ownership transfers as described under intellectual property.

07. Retainers, cancellation and termination

Unless your proposal states a minimum term or another notice period, ongoing marketing retainers continue until ended on 60 days' written notice. Agreed recurring fees remain payable during that notice period and we continue the contracted services unless an agreed pause or a lawful suspension applies. Cancelling a payment instruction does not itself cancel the service agreement.

Fixed-price projects are commitments to the agreed project scope, not rolling retainers. If you want to stop one, contact us promptly. The accepted proposal may specify a cancellation schedule. Where it does not, you must pay for work completed and reasonable, non-cancellable commitments made for your project, taking account of costs saved. We will provide a breakdown. We do not impose an automatic penalty or collect twice for the same loss.

Either party may terminate for a material breach that is not remedied within ten calendar days after written notice describing the breach, where it is capable of remedy. Immediate suspension or termination may be justified where performance would be unlawful, there is serious misuse or a material security threat, or an irremediable serious breach. We will explain the reason as soon as reasonably practicable.

If we end a service for convenience rather than your breach, we will give reasonable notice and refund prepaid fees for work that will not be delivered, less agreed unavoidable external commitments. No clause prevents a refund or remedy required by applicable law. A genuine failure by GRO is handled under the correction, termination and liability provisions, not a blanket “no refunds” rule.

On termination, we will reconcile amounts properly due, stop the affected work and arrange an orderly handover of paid-for deliverables and client-owned accounts. Additional migration or handover assistance may be charged if outside the proposal, with the scope agreed first. Confidentiality, accrued payment obligations, ownership and licence terms, liability and relevant data protection duties continue where their nature requires it.

08. Intellectual property and licences

Your pre-existing content, trade marks, business accounts and data remain yours. You give us the permission needed to use, adapt and publish the materials you supply to deliver the agreed services.

Once you have paid the amounts due for the relevant bespoke deliverables, GRO assigns to you its transferable intellectual property rights in those deliverables, subject to the exclusions below. Before full payment, use is limited to review unless your proposal expressly permits live use under a payment plan. We will obtain the rights from our contributors needed to give effect to the agreed transfer.

Our pre-existing tools, reusable code, templates, methods and know-how remain ours. Where embedded in a paid-for deliverable, we grant you a continuing, non-exclusive licence to use and adapt them as necessary to use that deliverable for your business, including through a replacement service provider. This does not permit resale of our underlying tools as standalone products.

Third-party assets, fonts, open-source software and platform products remain subject to their own licences. We will identify material licence requirements for items we supply. Additional uses, such as paid media, print or resale, may require extra rights and fees. You must tell us about the intended use and comply with applicable restrictions and attribution requirements.

We may show already-public work and identify your business in our portfolio unless you object in writing or the proposal prohibits it. We will obtain permission before publishing confidential information or a case study containing non-public performance data. We will consider removal requests promptly and normally remove agreed references within thirty days.

09. Third-party platforms, hosting and AI

Advertising platforms, CRMs, hosting providers and software suppliers control their products, policies, prices and availability. We cannot guarantee their approval decisions, uninterrupted service, algorithm behaviour or continued support for an integration. We remain responsible for our own agreed work and reasonable selection and management of providers we engage.

Where hosting, maintenance or backups are included, the proposal must identify the coverage, support arrangements and any service levels. Those services are not implied by a one-off design project. Recovery targets are not guarantees unless expressly stated. You should keep independent copies of important business materials.

We may use AI-assisted and automated tools within the agreed workflow. Their output can be inaccurate, incomplete or non-exclusive. We review our work to the agreed standard and you approve business facts, claims and publication decisions. Confidential or personal data must not be put into an AI tool outside the agreed data handling arrangements. The use of a tool does not reduce either party's legal obligations.

If we receive a credible infringement, security or unlawful-content notice, we may temporarily remove or disable the affected material while it is assessed. We will notify you and seek a proportionate resolution. Responsibility for reasonable remedial costs depends on the cause; you are not automatically responsible for a problem caused by our breach.

10. Confidentiality

Each party will protect the other's confidential business, technical and personal information and use it only for the agreement. Access may be given to personnel, contractors and professional advisers who need it and are subject to appropriate confidentiality duties.

This does not cover information that is already lawfully public, independently developed, lawfully received without restriction, or required to be disclosed by law. Where lawful and practicable, a party required to disclose will notify the other first. Trade secrets remain protected while confidential; other confidentiality obligations continue for as long as the information reasonably requires protection.

Nothing in these terms prevents lawful reporting to a regulator, cooperating with an investigation, obtaining professional advice or giving an honest review. No general non-compete, no-hire obligation or fixed recruitment penalty is imposed by these website terms. Any specific restriction would require a separate written agreement and must be lawful.

11. Data protection

Each party will comply with the data protection and marketing laws applicable to its activities. For GRO's own enquiry, booking and business-administration information, see our Privacy Policy. When you determine the purpose and means of processing your customer or prospect information, you are normally the controller and GRO acts on your documented instructions as processor.

Before processing personal data on your behalf where a processing contract is required, we will enter into a suitable data processing agreement. It must identify the processing, duration, categories of information and people, security measures, permitted subprocessors, transfer safeguards, assistance with rights and incidents, audit information and return or deletion arrangements. These general terms do not replace that agreement.

You must establish a lawful basis and give the required information to the people whose data you instruct us to use. You are responsible for the accuracy and lawful sourcing of your supplied lists and for decisions about your offer and audience. We will not knowingly follow an unlawful processing instruction and will raise concerns when identified.

We will restrict access, require confidentiality, use appropriate safeguards and notify you without undue delay after becoming aware of a personal data breach affecting processing we perform for you. The processing agreement governs the detail. A processor's assistance does not replace a controller's notification duties.

Do not supply special-category, criminal-offence or similarly sensitive data without an expressly agreed scope and safeguards. On ending processor services, information will be returned or deleted as agreed, except where retention is legally required. Limited backup retention must remain protected until scheduled deletion.

12. Liability and claims

Nothing in these terms excludes or limits liability for fraud, fraudulent misrepresentation, wilful misconduct, or any other liability that cannot lawfully be excluded or limited. Any applicable mandatory rights take priority over this section.

Subject to that protection, GRO's aggregate liability arising from the agreement is limited to the fees paid or payable for the specific services giving rise to the claim. For an ongoing retainer, the cap is the fees paid or payable for the affected services in the twelve months before the event giving rise to the claim. It does not include advertising spend or unrelated third-party charges. A different cap can be agreed in your proposal.

To the extent permitted by applicable law, neither party is liable to the other for indirect or consequential loss, loss of anticipated profit or savings, or business opportunity arising from the agreement. A label applied to a loss does not displace a mandatory legal rule. Both parties must take reasonable steps to limit avoidable loss. We are responsible only to the extent a loss is attributable to our breach, negligence or other legal responsibility.

You will reimburse us for reasonable losses and legal costs arising from a third-party claim caused by materials you supplied without the required rights, or an unlawful instruction you required us to follow, to the extent legally enforceable. This does not cover loss caused by our own breach or wrongdoing. We must notify you promptly, allow appropriate involvement in the defence and not agree a settlement admitting your liability or imposing obligations on you without consent. Delay in notice affects recovery only to the extent it causes prejudice.

We do not guarantee marketing outcomes or give professional legal, tax, financial or medical advice. Any permitted exclusion of implied warranties does not contradict our express commitment to reasonable care and skill. Report concerns promptly so we can investigate; these terms do not create a separate twelve-month bar overriding the limitation period otherwise applicable by law.

13. Governing law and resolving disputes

Unless an accepted proposal expressly states otherwise, the agreement and related non-contractual disputes are governed by the laws of the State of Wyoming, United States, without applying conflict-of-law rules that would select another law. Subject to mandatory law and jurisdictional requirements, the parties submit to the state courts located in Sheridan County, Wyoming, or the federal courts of the District of Wyoming where federal jurisdiction exists.

Before starting a claim, raise the issue in writing with the other party and allow a reasonable opportunity for good-faith discussion. The parties may agree to use an independent mediator. There is no mandatory arbitration clause in these terms.

This process does not prevent urgent protective relief, a complaint to a regulator, or proceedings needed to preserve a claim before a legal deadline. A choice of Wyoming law or courts does not remove a mandatory right or jurisdiction that cannot be excluded by agreement.

14. Notices, changes and general provisions

Formal notices to GRO should be sent to the business address below or a legal-notice email address expressly identified in your proposal. Notices to a client may be sent to its notified business address or agreed notice email. A notice is effective when received, subject to applicable law and any agreed delivery provision. Service of legal proceedings must follow the procedural rules that apply. Keep your contact details current.

Changes to an existing agreement require written agreement by authorised representatives, except where its own valid change process expressly provides otherwise. A new website version does not retrospectively change a signed agreement. Changes to fees, core services or payment schedules must be agreed, not inferred from continued browsing.

The agreement is the complete record of the agreed services, without excluding liability for fraud or a representation that cannot lawfully be excluded. A delay in enforcing a right is not a waiver. If a provision is unenforceable, the remainder continues where it can lawfully do so.

Neither party may transfer its agreement to another entity without the other's written consent, not to be unreasonably withheld, except as expressly agreed. We may use suitable subcontractors while remaining responsible for our contracted obligations and complying with data protection arrangements.

Events beyond reasonable control may justify a proportionate delay. The affected party must notify the other, take reasonable steps to reduce the impact and discuss a practical resolution if the interruption continues. This does not excuse fees already properly due or remove a legal remedy.

The parties are independent businesses. The agreement does not create a partnership, employment relationship or authority to bind the other beyond specific agreed instructions. No third party gains a contractual enforcement right unless expressly stated or required by law. Electronic acceptance and counterparts may be used where legally valid.

15. Company details and contact

Questions about a proposal or these terms can be sent to GRO AI LLC. For an existing project, include your business name and project reference so that we can direct the request appropriately.

Website: thegro.agency